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Apple Search Ads

Someone just searched the App Store for exactly what you built.

Apple Search Ads places your app at the top of App Store search results for the keywords that matter — the highest-intent moment an app can be discovered in.

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How it works & core capabilities

01

Keyword bidding that matches intent

We bid on the searches that lead to installs, not broad terms that burn budget on the wrong audience.

02

Search Match & exact match, tuned

We start broad to discover real search terms, then narrow spend to what actually converts.

03

Creative sets by audience

Different app preview screenshots and text for different UAE audience segments, tested against each other.

04

Install-to-action tracking

Tracking that follows the install through to the in-app action that actually matters to your business, not just the download.

Target sectors & best use cases

Real estate apps Delivery & logistics apps Fintech & banking apps Booking & services apps Retail & e-commerce apps

Performance & transparency commitment

We don't publish client numbers we can't let you verify. What we commit to: transparent weekly reporting, and your accounts and data in your name from day one.

Frequently asked questions

Does this work for a new app with no reviews yet?

It works, but slower — App Store ranking and conversion improve with reviews and ratings. We'll set honest expectations for a brand-new app versus an established one.

iOS only?

Yes — Apple Search Ads only covers the Apple App Store. Android needs a separate Google Ads app campaign, which we also run.

How is this different from Google App campaigns?

It's a single, high-intent search surface — the App Store itself — versus Google's broader network across Search, YouTube and partner apps.

What's a realistic cost per install in the UAE?

It varies heavily by category — a free game and a banking app are not the same auction. We give you a realistic number after checking your specific category.

Do you build the app store listing too?

No — we manage the ad campaign. Your App Store listing (screenshots, description) needs to already be reasonably solid; we'll tell you honestly if it's holding results back.

Part of core pillar

Google Ads

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Other service pillars

Explore our other core performance marketing pillars.

Paid Social Ads

Your buyers spend hours on Meta, TikTok, Snapchat and LinkedIn. Our job is to stop the scroll — then turn it into a serious enquiry.

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WhatsApp Lead Automation

An enquiry that waits two hours dies. Instant replies, qualification that filters the serious, every lead logged with its source.

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Landing Pages & Email

The right ad can still lose the customer on a slow page. The page is half the deal.

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Spending budget without a clear result?

Let's fix that.

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