The search traffic your Google campaign never bids on.

Bing has a smaller share of UAE search than Google, but it isn't empty — a real slice of desktop and corporate-network searches happens there, usually at a lower cost per click because almost nobody is bidding against you.

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How it works & core capabilities

Import & optimise from Google

We bring your proven Google Search structure into Microsoft Ads instead of building blind, then tune it to Bing's own auction.

LinkedIn profile targeting

Microsoft Ads can layer LinkedIn company and job-title data onto search campaigns — useful for B2B.

Lower cost per click, real intent

Less competition usually means a lower CPC for the same keyword, on searchers who still convert.

Full conversion tracking

UET tag and offline conversion import, so every lead is traced back to the exact keyword.

Target sectors & best use cases

B2B & professional services Real estate Corporate & government audiences Education Finance & insurance

Performance & transparency commitment

We don't publish client numbers we can't let you verify. What we commit to: transparent weekly reporting, and your accounts and data in your name from day one.

Frequently asked questions

Is it worth advertising on Bing in the UAE?

For a business already running well on Google, yes — it's incremental reach at a lower cost, not a replacement. We don't recommend it as your only search channel.

How much of UAE search traffic is on Bing?

A minority — Google dominates. But minority still means real, converting traffic, and most competitors ignore it entirely.

Do you rebuild my campaigns from scratch?

No — we import your existing Google Search structure and adapt it, so you're not starting keyword research over again.

Can Bing target LinkedIn data?

Yes, Microsoft Ads can target by LinkedIn company and job function on the Audience Network — a real advantage for B2B.

What budget makes sense to start?

Smaller than Google, since volume is lower. We'll size it from your Google data on the first call rather than guess.

Google Search Ads Performance Max YouTube Video Ads

Other service pillars

Explore our other core performance marketing pillars.

Spending budget without a clear result?

Let's fix that.